The world’s first traceable value chain that combines the pure natural performance of New Zealand Merino with ethics in action.
Not all wool is created equal. Zque fibre meets a broad range of quality and performance standards - from farm gate to finished product and provides “proof” behind each performance attribute.
Zque standards raise the bar on for on-farm management practices across the areas of fibre performance, animal welfare, environmental care and social responsibility. An independently audited accreditation system verifies that Zque is what it says it is.
Every participant in the chain is connected by their belief in the long-term sustainability of wool. Trusted processing partners are selected on the same basis as Zque fibre – quality and ethics are paramount, as is maintaining the integrity of the fibre as it works its way towards a finished product.
It’s simple really. Zque is a way of doing business that feels right and gives us the ability to act and adapt responsibly in the future.
For more information on Zque, take a look at www.zque.co.nz